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Top 5 Reasons to Offer Store Pickup and Delivery for Your Shopify Store

Writer: DeepDeep

Updated: Jul 19, 2024

In the world of modern e-commerce, where customer satisfaction reigns supreme, offering a multifaceted fulfilment experience is no longer a perk, it's a strategic necessity. By incorporating store pickup and delivery options into your Shopify store's arsenal, you'll not only burnish your brand's image but also unlock a treasure trove of increased sales and loyal customers.



Here are five compelling reasons why these fulfilment options will propel your Shopify store to new heights:


1. Convenience is King (and Queen)


Enhanced customer convenience: Modern shoppers prioritize convenience, making store pickup and delivery options essential. Offering flexible fulfilment methods caters to diverse needs, whether customers prefer quick in-store pickup or doorstep delivery. 


A 2020 National Retail Federation study found that 68% of consumers choose retailers based on delivery convenience, and McKinsey reports that 56% favor stores offering both online and in-store experiences.


2. Happy Customers, Happy Sales


Boost Sales and loyalty: Providing multiple fulfilment options like store pickup and local delivery can boost sales by capturing a wider audience and encouraging purchase completion. Store pickup often leads to additional in-store purchases. A seamless, convenient shopping experience fosters loyalty and repeat business. 


Forrester research shows that omnichannel fulfilment can increase revenue by 10-15%, and an Adobe survey found that 82% of consumers who enjoyed in-store pickup are likely to return.


3. Cost Savings for Both Retailers and Customers


Reduce costs: Store pickup is a game-changer for merchants, slashing shipping costs and boosting customer satisfaction. By using store inventory for online orders, you simplify stock management and save on logistics, with The Wall Street Journal noting potential savings of up to 15%. 


Plus, an Accenture study reveals that 54% of shoppers choose store pickup to dodge shipping fees. Embracing store pickup not only cuts costs but also aligns with customer preferences, making it a savvy strategy for modern retailers.


4. Faster Fulfillment and Improved Customer Satisfaction


Speed of service: Offering both store pickup and local delivery ensures customers receive their orders faster than traditional shipping methods, crucial for time-sensitive purchases like gifts or urgent necessities. These quick and reliable fulfilment options boost customer satisfaction, creating a positive shopping experience and strengthening brand loyalty. 


Retail Dive reports that 50% of consumers choose store pickup for speedy service, and a Statista survey found 90% of customers rate their in-store pickup experience as satisfactory or very satisfactory. By enabling store pickup and local delivery, you meet urgent customer needs while enhancing overall satisfaction and loyalty.


5. Ready to Rule E-commerce? 


Competitive advantage: Standing out in the crowded e-commerce market is essential, and offering store pickup and delivery options can give your Shopify store a competitive edge. This flexibility can be the deciding factor for customers choosing where to shop. For local customers, store pickup offers the convenience of online shopping without shipping wait times, helping to build a loyal local customer base.


According to eMarketer, 47% of retailers say offering store pickup and delivery gives them a competitive edge. The Harvard Business Review notes that retailers providing multiple fulfillment options are 20% more likely to retain customers.


By embracing these strategies, you not only meet customer needs but also optimize your business's reach and retention, setting your store apart in the shopify marketplace.


How the Bird App Can Help


Bird - Store Pickup + Delivery Date is an app designed to streamline and enhance your store’s fulfilment options. Here’s how Bird can be beneficial for your Shopify store:


Flexible Delivery and Pickup Scheduling: Bird allows your customers to choose their preferred delivery or pickup date and time during checkout, enhancing their shopping experience.


Order Management: Simplify the management of store pickup and delivery orders with an intuitive interface that helps you track and organize orders efficiently.


Customer Notifications: Automatically notify customers about their order status, ensuring they are informed about when their items are ready for pickup or out for delivery.


Customization Options: Customize the app to match your store’s branding and specific needs, ensuring a seamless integration with your existing systems.


Increased Customer Satisfaction: By offering flexible and reliable fulfilment options, you can significantly boost customer satisfaction and loyalty.


Conclusion

Incorporating store pickup and delivery options into your Shopify store boosts convenience, sales, cost savings, fulfillment speed, and competitive edge. Meeting customer needs builds loyalty and drives long-term success. Implement these options today to stay ahead in the evolving e-commerce landscape.


Ready to enhance your Shopify store? Add store pickup and delivery options now and watch your business soar! Install Bird - Store Pickup + Delivery Date 

 
 
 

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