Shopify emails for every pickup and delivery update
Bird emails customers when an order is ready, out for delivery, delivered or changed, adds the date and time to Shopify's order confirmation, and emails your staff about every new order.
Included on every paid plan. All paid plans include a 14-day free trial.
Email notifications
Out for Delivery
Email Subject
Variables
Order #1042, Jordan: it's on its way!
Delivery Date and Time
Tue, Oct 13 · 2:00 PM - 3:00 PM
What are Bird's email notifications?
Bird Pickup & Delivery, the Shopify app by BirdChime, sends its own emails as an order moves through pickup or delivery: Ready for Pickup, Order Picked Up, Out for Delivery, Order Delivered and Order Edited. Staff get a New Order Notification with the date, time and method. Every template can be edited in Bird.
- Customer emails
- Ready for Pickup, Order Picked Up, Out for Delivery, Order Delivered, Order Edited
- Staff email
- New Order Notification, with the date, time and method already in it
- Order confirmation
- Bird's code adds the date, time and method to Shopify's confirmation email
- Your own address
- Send from your company email on Growth and up
- Plan
- Included on every paid plan
- Price
- Paid plans from $19.99 a month, with a 14-day free trial
Which emails do customers get?
Bird's own emails for pickup and delivery, plus Shopify's order confirmation with your delivery details in it. For shipping orders, Bird sends only Order Edited.
Sent when a pickup order is marked ready. With pickup security codes on, it carries the code and a QR code.
- Order Picked Up
Sent when a pickup order is marked picked up.
- Out for Delivery
Sent when a delivery order is marked dispatched.
- Order Delivered
Sent when a delivery order is marked delivered.
- Order Edited
Sent for any order type when delivery details change and Notify customer is checked.
- Order confirmation
Shopify's own email, for every order including shipping. Bird's code adds the date, time and method to it.
What does one pickup order send?
The emails for a single pickup order, in the order the help center describes them.
- Order placed
The customer gets Shopify's order confirmation with Bird's date and time in it. Staff get the New Order Notification.
- Marked ready
The customer gets Ready for Pickup, with the pickup code and QR code if you use them.
- Customer reschedules
If the customer moves their own date or time, staff get the New Order Notification again with the new details.
- Collected
Staff mark it picked up and the customer gets Order Picked Up.
When do the emails go out?
When your team updates the order's status. Neither Ready for Pickup nor Out for Delivery fires on a timer.
- From the Bird app
Select one order or many on Bird's Orders page and update their status together.
- From the Shopify order
Use Bird: Order Status on the Shopify order, on a computer or in the Shopify mobile app.
Staff mark orders ready in the Bird: View Orders tile, and the matching email follows.
- No duplicate emails
Marking a pickup or delivery order through Bird suppresses Shopify's generic shipping confirmation. Using Shopify's own Fulfill button instead sends Shopify's email on top of Bird's.
- Shipping orders
Standard shipping orders fulfilled in Shopify still get Shopify's shipping confirmation as normal.
Can I change what the emails say?
Yes. Edit the subject and body of every template, with variables for each order's details.
- Variables
Pull in the order number, customer name, pickup location, delivery date, time slot and pickup code.
- Content by method
Show different text for pickup and delivery in the same template.
- Preview and reset
Preview each change before it goes live, and reset a template to the original.
Bird sends emails in the customer's language when a translated template is available.
- Staff template
Edit the staff New Order Notification too, including the customer's address and the Shopify order ID.
Can emails come from my own address?
Yes. Add your store's details and verify your domain.
- Brand settingsGrowth & up
Add your company email, name and logo in Bird's brand settings.
- Domain records
Add the DKIM and Return-Path records Bird gives you to your domain's DNS, then verify them in Bird.
- Why it matters
Authenticated emails are more likely to reach the inbox, and the risk of spoofing goes down.
Can Shopify's order confirmation show the date and time?
Yes. Bird's code adds the method, date, time and day to Shopify's confirmation email.
- Either widget
It works with the current and legacy Bird widget.
- Date format
DD.MM.YYYY by default, or DD-MM-YYYY, MM-DD-YYYY or YYYY-MM-DD.
- One delivery date
Remove Shopify's own Estimated delivery line so the email doesn't show two different dates.
- Packing slips and invoices
Add the date and time to the order note, then show it on packing slips and draft order invoices.
Bird's code can add the same details to Shopify's POS receipt email.
Do my staff get emails too?
Yes. Each location can email its staff about every new pickup and delivery order.
Add the staff email addresses for each location.
- Details built in
The delivery date, time and method appear in the staff email automatically.
- Or Shopify's email
Prefer Shopify's own staff email? Bird's code adds the method, location, date and time to it.
On paid plans in the US, UK, Canada and Sweden, staff can get the new order alert by text.
Does it work with my other tools?
Yes. Emails follow status changes from POS, the Shopify order page and fulfillment.
- Fulfilling in ShopifyScale only
Turn on Bird's picked up or delivered email when an order is fulfilled through Shopify or another app.
Staff check the code from the Ready for Pickup email in Bird's Orders screen before handing the order over.
Customers also see their method, date and time on the thank you and order status pages.
Which emails does Shopify send, and which does Bird send?
Bird's emails go out when staff update an order's status, never on a timer, and marking an order through Bird suppresses Shopify's generic shipping confirmation.
| Capability | Shopify | Bird |
|---|---|---|
| Order confirmation | ShopifySent by Shopify | BirdAdds the date, time and method with Bird's code |
| Ready for Pickup | ShopifyShopify's button doesn't show once Bird's rates are set up | BirdSent when staff mark the order ready |
| Shipping confirmation | ShopifySent for shipping orders | BirdSuppressed for pickup and delivery orders marked through Bird |
| Staff new order email | ShopifyBird's code adds the delivery details | BirdNew Order Notification with the details built in |
How do I set up pickup and delivery emails?
Switch on the emails you want in Bird, edit the templates, add staff recipients for each location, and add Bird's code to Shopify's order confirmation. The help center has a guide for each part.
FAQ
What else do merchants ask about email notifications?
Do customers get an email as soon as they order?
Yes, Shopify's own order confirmation, which Bird can fill with the date, time and method. Bird's own emails, such as Ready for Pickup, go out when your team updates the order's status.
Why did a customer get two emails for one order?
This happens when automatic fulfillment emails are on and the order is fulfilled with Shopify's own Fulfill button: Shopify sends its email and Bird adds its own. With that setting off, this can't happen. Update the status through Bird and only Bird's email goes out.
Can Bird email customers when I fulfill an order in Shopify?
Yes, on the Scale plan. Turn on the setting that sends Bird's picked up or delivered email when an order is fulfilled through Shopify or another app. It's off by default.
Are emails sent in my customer's language?
Yes, when a translated template is available. Create translated versions of each template from the template editor.
Can emails come from my own domain?
Yes, on Growth and up. Add your company email in Bird's brand settings, add the DKIM and Return-Path records to your domain, and verify them.
Do shipping orders get Bird's emails?
Only Order Edited. Shipping orders get Shopify's order confirmation, which Bird can add the date and time to, and Shopify's shipping confirmation when fulfilled.
Can I send these updates by text as well?
Yes, on paid plans for stores in the US, UK, Canada and Sweden. Texts cover the same stages as the emails and are charged per message.
Do I need a developer?
Bird's own emails are switched on and edited in Bird. Adding the date and time to Shopify's order confirmation means pasting Bird's code into Shopify's email template.
How do I automatically email customers their pickup date and time?
Two ways. Shopify's order confirmation goes out at checkout, and Bird's code adds the method, date and time to it. Bird's Ready for Pickup email then goes out when staff mark the order ready, and its template can include the pickup date, time slot and location.
Can customers change their delivery date after ordering?
Yes, on the Scale plan. An Edit link on the thank you and order status pages lets them pick a new date and time within your rules, and staff get the New Order Notification again with the new details.
Which plan do I need for email notifications?
Every paid plan includes Bird's customer and staff emails. Sending from your own domain needs Growth and up, and automatic emails on Shopify fulfillment need Scale.
How much does it cost?
It is included on every paid plan, from $19.99 a month. Plans are priced in US dollars and billed through Shopify. All paid plans include a 14-day free trial, and annual billing is 10% off.
Terms on this page
- Order Edited
- The email a customer gets when delivery details change and Notify customer is checked.
- Bird: Order Status
- The action on a Shopify order page that moves a pickup or delivery order to its next status and sends the matching email.
- DKIM
- A DNS record that proves emails sent from your domain are genuine. Bird gives you the value to add.
- Return-Path
- A DNS record that handles bounced emails for your domain.
- New Order Notification
- Bird's email to a location's staff for each new pickup or delivery order, with the date, time and method.
Related features
- SMS NotificationsText customers when their order is ready, out for delivery or changed. Live in the US, UK, Canada and Sweden.
- Click and CollectShoppers buy online and pick a collection time, so orders are packed and waiting when they walk in.
- Thank-You Page ConfirmationThe thank-you page repeats the pickup or delivery date, time and place, so nobody has to email to check.
- POS IntegrationPickup and delivery details carry into Shopify POS, so the counter sees the same order the website took.
- Multilingual MessagingShow the widget and notifications in your customers' language. Bird supports 90+ of them.
- Date & Time PickerCustomers choose a pickup or delivery date and time, and only see the ones you can actually fill.
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Keep every customer in the loop.
Try Bird's emails free for 14 days on any paid plan. Edit a template, mark a test order ready and see the email arrive before you pay.